Smeet Shah

Mumbai

Graphic & UI/UX Designer · Mumbai

I make
things worth
looking at

Brand identities, packaging and interfaces. Final year at NMIMS School of Design. Music is my spaceship which takes me away from the world.

Every planet is where it actually is today. Hover one.

Selected
work

Nine projects across branding, packaging, interfaces, research and photography — plus a stack of posters hiding behind their own lens. Pick one.

All nine. The posters keep to themselves.

Coca-Cola Can Touching the most recognisable can on earth. Mostly an exercise in restraint — knowing what not to move. PackagingTypographyRedesign ToyTots A whole toy brand for a company that doesn't exist. Logo, palette, packaging, the lot. BrandingLogo Craft Zero Brand Manual Built from nothing — mark, rules, mockups, and a manual that actually explains itself. BrandingManual Tang Packaging Rebuilt the pack around how people actually hold it, read it, and get it wrong — cognitive ergonomics, applied. PackagingErgonomicsBrand Passport Seva Redesign A government service used by millions, rebuilt so you don't need a guide to get through it. InterfaceService Fresh Delivery A grocery app built around the small annoyances nobody fixes. Brand and flows together. InteractionUI/UX Climate & Animal Husbandry An analysis of what a warming country does to the people who keep livestock in it. ResearchAnalysis Wires & Arches Mumbai in fading light — tangled wires, gothic arches, kaali peelis, stray cats, and the quiet bits inside the noise. StreetJournal Himachal Pradesh A trip where every frame ended up telling a different story than I planned. Photoessay Lamborghini Countach The wedge that taught a generation what a supercar was meant to look like. PosterAutomotive Formula One Driver Posters A set built around helmets, numbers and team colour — one driver per sheet. PosterSeriesSport Maruti Suzuki Baleno An everyday hatchback given the treatment usually reserved for exotics. PosterAutomotive Maruti Suzuki Swift The one I drive, so I had strong opinions about how it should be lit. PosterAutomotive Porsche & Ferrari Wallpapers Two marques, one set of wallpapers, sized for a phone you actually use. PosterWallpaper
Everything else lives on Behance
Smeet Shah Smeet Shah Ghatkopar East, Mumbai

About
the noise

I'm a graphic and UI/UX designer from Mumbai, in my final year at NMIMS School of Design.

Four internships have taught me that the perfect design rarely survives contact with a deadline. So I've learned to work faster, question my decisions, take feedback, and let go of the details that don't actually matter. I still overthink typography. I've just gotten better at doing it efficiently.

I'm looking to build a career in graphic design, with a growing interest in visual storytelling, branding, packaging, and photography. Most of the time, you'll probably find me making something, photographing something, or wondering why a particular font feels slightly wrong.

What I do

  • Brand identity
  • Packaging
  • Visual communication
  • UI design
  • UX & research
  • Social media design
  • Photography

What I use

  • Illustrator
  • Photoshop
  • InDesign
  • Figma
  • Canva
  • Word
  • Excel
  • Powerpoint

Languages

  • English
  • Hindi
  • Marathi
  • Gujarati

The
path

Four internships, one degree in progress, and a fairly straight line from science class to a design studio. Free full-time from March 2027.

Read the full résumé (PDF)

Work

  1. Aug — Oct 2026 Graphic & UI Design Intern Practus, Mumbai

    Designing and editing pages for the company site in WordPress and Elementor, reworking copy and layout to fit new messaging. Picking up digital marketing and website UI alongside the graphic work.

  2. Oct 2025 — Feb 2026 Creative & Social Media Intern PICKD India, Mumbai

    Built brand identities and social systems for several concepts — visuals and copy both. Ran content calendars for Instagram and LinkedIn, tracked what actually performed, and led a photo shoot for one of the brands.

  3. May — Jun 2025 Graphic Designer & Social Media Intern Bhavyata Foundation, Mumbai

    Posts for workshops, plantation drives and donation campaigns. Made reels in Canva, plus an activity book of puzzles for workshops in Mumbai public schools.

  4. May — Jun 2024 Graphic Design Intern Good Old Delight, Navi Mumbai

    Social posts, banners and creatives from scratch for several clients, working to briefs and existing brand guidelines. First proper taste of iterating on someone else's feedback.

Study

  1. Jun 2023 — 2027 B.Des, Humanising Technology NMIMS School of Design, Mumbai

    CGPA 3.09 / 4.0.

  2. 2021 — 2023 HSC, Science Ramnivas Ruia Junior College, Matunga
  3. 2009 — 2021 SSC Seth Virchand Dhanji Devshi English Medium School, Ghatkopar

You've reached the edge of the system.

Let's make
something

smeet.3003@gmail.com

The Golden Record

In 1977 we bolted a gold-plated copper disc to each of two Voyagers and threw them out of the solar system.

Neither will pass near another star for roughly forty thousand years. Meanwhile our radio has been leaking outward since about 1936. A bubble some — light years in every direction, inside a galaxy a hundred thousand across. In all that time, nobody has written back.

This form has a better record.

So send one. Tell me what you made of this page. What worked, what didn't, what you'd have done differently. Criticism is welcome and compliments are survivable. Either way I read every message, I am the watcher.

Sending from

You'll find me roaming these streets.
No route, no destination. Whichever turn looks better.